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TV GAL IN L.A.
Melanie McFarland blogs from the networks' midsummer press tour.

July 20, 2005

Social progress in TV Land, Pt. II

I could tell other tales of cluelessness here, but this is a happy, sunshiny destination, this blog.

And honestly, we've spent 10 straight days hearing actors discuss the process and wax poetic about challenges and journeys. We've pressed the flesh with producers and handlers. It's been swell.

But all that many of us want to do is go home, ease into the butt grooves we've worked into our couches next to the spouses and partners we've abandoned, sip a perfectly mixed cocktail, and take in "The Daily Show."

Given the circumstances, I'm impressed that anyone can come up with questions to ask these folks. In a room filled with cranky peers, no less.

Besides, you want a limited view of the universe? Talk to a few Hollywood producers.

Here's a perfect example from the same "Threshold" panel, brought to us by executive producer David Goyer (see previous item).

Gugino
Gugino

Scanning the cast, we noticed the only dame on deck is Carla Gugino, who stars as Dr. Molly Anne Caffrey. Maybe that's not so unusual, since the show is about a secret government operation enacted to thwart what looks like an alien invasion. Sounds very science fiction and, therefore, manly.

But women make up more than half of the viewing audience. If a show is going to succeed Friday nights at 9, it has to court the ladies.

With this in mind, an observant colleague asked if there was a reason that none of the supergeeks aiding Dr. Caffrey is a woman.

"There aren't any supergeeks that are women," responded Goyer. "We thought it was kind of cool, that dynamic...We kind of liked Molly walking into a room of men. And it's typically kind of more of a man's world."

Way to sell that Friday night timeslot.

Posted by Melanie McFarland at July 20, 2005 11:52 PM
Comments

"There aren't any supergeeks that are women"

I think I need to take a moment to hold my head in my hands here. Argh!

Reminds me of the recent paper in Nature, "Nepotism and sexism in peer review", which concluded that a female scientist has to be 2.5 times more productive than the average male scientist in order to be considered as competent as he is. "Typically kind of more of a man's world" indeed.

Posted by: Cam at July 21, 2005 12:05 PM

Get over it Cam! Goyer was just stating the facts as they pertain to 'supergeeks'. Look at tech jobs throughout the world, and you'd find a very small percentage of women in those positions.
Besides, you don't need to feel threatened. A real woman as hot as Carla G. would never cut in on your man base!

Posted by: Tim at July 21, 2005 01:14 PM

Cam will probably get over it as soon as Tim actually reads what she puts up.

Posted by: roger at July 21, 2005 01:28 PM

Claiming that t.v. doesn't already court women like crazy is monumentally ignorant. There is little of interest specifically to men on television. I would argue that reality T.V. is much more of interest to women than men. Dramas and sitcoms are feminized to the extreme. Crying about a particular show (starring a women!) is not properly courting women is insulting to men.

If you only look at who is cast as the lead you are wrong. It's the content and presentation that defines a show as having "woman appeal," in my opinion.

Posted by: Jeremy at July 21, 2005 01:36 PM
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